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Sri Lankan Airlines achieve record breaking Google Ads growth with 3P Media

Jaynevieve Davidson, Regional Account Director at 3P Media with Bimali Malalasekara, Manager – Digital Commerce at Sri Lankan Airlines Ltd In a landmark display of how strategic digital advertising can transform nationally significant industries, Roar Global’s 3P Media, the Official Media Sales Representative (MSR) for Google in Sri Lanka, Laos, and Brunei has enabled SriLankan Airlines to surpass its monthly direct booking revenue targets by +23% – recording the national carrier’s highest-ever monthly revenue through Google Ads. The milestone signifies the growing role of performance-driven digital marketing in accelerating national industries into the digital age, with SriLankan Airlines leading the…

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